Platform details

About GPA

The Concrete Concept:

Global platform for agriculturalidentity and services for agri-food system efficiency

The problem

The challenges posed by climate change,post-pandemic and war in the face of thereality of a possible global famine due topopulation growth, the deficient systemof global food supply and productioncoupled with the neglect of theagricultural sector, urgently requirecoordinated action by governments,institutions and the private sector toincrease the resilience of the globalsystem, focused on the producer and theprocesses of production, distribution,disposal and consumption of food; and atthe same time show transparency tosociety, with maximum safety forconsumers, creating or strengthening amore competitive food industry, while consolidating the emergence ofstandards and government support; thusovercoming inefficiency, and mostimportantly, generating confidence,creating the conditions for the agri-foodsector to evolve and transform itself forever.

The solution

Solving the heart of theproblem

The development and implementation of atechnological "Global Platform" isproposed, with the agricultural produceras the epicenter and based mainly ondata management (Big Data), creating aAPP, globally contextualized, but with localimplications. Its main objectives;

thecertification of the farmer through a"Global Agricultural ID", -through internalprocedures anchored to blockchain- andthe offer of solutions for producers,commercial, affiliated institutions, services;regardless of the geographical locationwhere the productive activity is developedto enhance productive efficiency.

It considers transversal lines of action,represented by training, networking,financing, industrial investment,connectivity and the health of theagricultural producer. The importance ofthis action is framed by the fact that allaspects of agriculture that can beautomated, planned and manageddigitally will benefit from these disruptivetechnologies, based on creativity andscientific innovation.

How we will do it

The system will be accessible through a mobile application downloadable from any device, tablet or computer open and free to the general public and public institutions, the platform provides certification service, dissemination of information and networking for agricultural producers, professionals, companies, institutions and service providers linked to the agri-food sector. In the medium and long term, the platform will be a vehicle for electronic commerce where products and services will be offered, connecting producers with international wholesalers and investment funds.

To whom we go

Only technology could help usovercome inefficiency andconcentration of Power.

According to Oxfam data, in a world with7.7 billion food consumers (the estimatefor the end of this century could exceed 11billion people) and 1.5 billion producers, less than 500 companies control 70% ofthe food supply. The "Big 10", i.e. the mostpowerful companies in the global foodindustry, annually earn more than 450billion dollars, which is equivalent to the GDP of all low-income countries combined(Oxfam, 2013). This tells us about marketconcentration.

Our objective is aimed at people (users)linked to the agri-food system asproducers or service providers who requirecertification and validation of theirofferings, as well as facilitation in generalmanagement, in addition to credit,agricultural loans and above all themainstreaming of information globally.

If we estimate to capture only 1% ofagricultural producers worldwide, wewould be talking about a market of 15million agricultural producers, notcounting professionals, students andinstitutions and companies linked to theagri-food sector.

STRATEGY

The application will be distributed free ofcharge in the different Android, iOS, andWindows Phone application stores, in itsbasic layer for general users.

For companies, institutions and agricultural organizations that publish their offersby means of an annual subscription according to a plan of their convenience. Wewill have a sales force that will be rather transformational promoters that willconnect with them in person or virtually, we will promote an entire campaign indifferent electronic media, social networks, paid advertising in all existingadvertising media (TV, Radio, print media, billboards advertising among others) thatrefer to our website from where they can download the application for free, bybecoming customers contracting the plan of their convenience, at the same timewe will maintain a robust and constant technical support program for customersand users.. All this accompanied by a series of events and massive trainingprograms that promote the adoption of digital transformation, maintaining linksand strategic relationships with government, institutions and organizations linkedto the global agri-food sector.

Offices

To achieve an efficient deployment, GPA proposes the opening of 7 offices covering strategic zones respecting the approach of a multipolar world, allowing to decentralize the big data through elastic servers with local repositioning according to the laws of these zones, we consider the USA headquarters as installed and we move forward with the Middle East headquarters.

Target GPA

Related guilds

International and national rural federation.
Regional association.
Breeders' associations.
Independent producers
Agricultural cooperatives.
Professional and student agricultural associations.

Agricultural brands

Agribusiness and agri-food commercial and service companies.

Multilateral and regional organizations, universities and research centers

FAO Report 2022 - 2024

According to the latest World Food Crisis Report.

The number of acutely food insecure people requiring urgent food, nutrition and livelihoods assistance increased for the fourth consecutive year in 2022. The report reveals that, in 2022, some 258 million people in 58 countries and territories were in crisis contexts with acute food insecurity or worse (Integrated Food Security Phase Classification [IPC/CH] stages 3 to 5), up from 193 million people in 53 countries and territories in 2021. This is the highest figure recorded in the seven-year history of the report. However, much of this growth is due to an increase in population. In 2022, the severity of acute food insecurity increased to 22.7%, up from 21.3% in 2021, which is still unacceptably high and highlights a trend of increasing acute food insecurity globally.

Rome - According to a new report (2024) from the United Nations, both the scale and severity of food insecurity are expected to increase in 22 countries and territories. The report warns that spreading conflicts, particularly in the Middle East - in addition to climatic and economic stressors - are pushing millions of people to the brink. It highlights the regional consequences of the crisis in Gaza, which has dragged Lebanon into the conflict; it warns that the La Niña weather pattern could impact climate until March 2025, threatening fragile food systems in already vulnerable regions.